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Publicity Assistant 2000
Public Relations Version
Publicity Assistant 2000 allows you to create
and store three different types of project lists: Review Lists, Promotional
Tours and Special Projects. A review list/media
list is a place to store media contacts you have targeted
for a particular project. You can also indicate why a contact has been included, if and
when materials were sent to that contact, and resulting reviews.
The Review List project allows you to track results by project or by reviewer. You can create mailing labels, printouts, cross-reference checklists, mail merges, and, depending on your PA2000 configuration, even e-mail mailings and blast faxes. The figure below shows the front page of the Review List section of Publicity Assistant 2000. On the left is a column of projects and on the right the corresponding information.
Each Review List has it's own window, where all the information about the project is stored.
The window consists of 5 tabs.
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