Main Media Contact Database
Main Media Contact Database
The Main Media Data area of Publicity Assistant is used to store information
about all of your media contacts.  This powerful database stores and organizes
information about media contacts such as the contact name, callsign or
publication, addresses, phone/fax and email information, and notes. The database also
stores codes which represent the specific market each contact represents, the
type of media they work with, as well as customizable category codes.  These
category codes generally represent the contact's major areas of interest, or the
subjects or industries the contact covers, such as consumer, business,
entertainment, etc.  They can be used to group your contacts however you like, allowing
you complete control over your data.
The following diagram provides an overview of the Main Media Data:
  
Your data from the main media database is the heart of all your publicity
activities.  As such, it plays a key role in all of the other functionality of
Publicity Assistant 2000.  All the features of main media database and how it is
used are outlined in detail in the help section titled: The Main Media Contact Database.
To continue with the overview of Publicity Assistant 2000, see the Projects section.
For more information, see one of the following topics:
Searching and Sorting 
Adding a Contact 
Modifying a Contact 
Creating Mailing Lists 
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